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Lee Clow: The Enigma of Cool
He’s the laid-back surfer who redefined advertising, the enigmatic visionary behind Apple’s “1984” and “Think Different” campaigns, and an enduring symbol of West Coast creativity. This is the story of Lee Clow, a man whose influence on modern culture transcends
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Mary Wells Lawrence: The Woman Who Redefined Advertising
She shattered the glass ceiling of Madison Avenue, infusing it with bold creativity, glamour, and a fearless sense of innovation. This is the story of Mary Wells Lawrence, the trailblazing visionary behind campaigns like “I ♥ NY,” who proved that
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Leo Burnett: The Man Who Gave Brands a Heartbeat
He believed in the power of simple truths, the inherent drama of everyday products, and the ability of advertising to connect on a deeply human level. This is the story of Leo Burnett, the creative visionary who brought us enduring
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David Ogilvy, the Original Mad Man: The Man Who Sold Selling
He revolutionised advertising with intelligent, witty campaigns and a deep respect for the consumer. David Ogilvy, often called the “Father of Advertising”, redefined the industry with a sharp eye for creativity, a respect for the audience, and a talent for
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Hands-on, Dedicated to Excellence, Driven by Inclusion and Diversity: Meet the Head of Scottish Friendly
This CEO is fulfilling the aspiration for his mutual to become a leader in the UK insurance sector. Scottish Friendly chief executive Stephen McGee’s ambition is “to create a world-class working environment” — one which is open, inclusive, collegiate, and
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Goldin Girl: Putting Women’s Rights on a Level Footing
Claudia Goldin is a champion of economic equality for both genders… Claudia Goldin’s name evokes an unshakable commitment to increasing our understanding of gender equality in the workplace. This distinguished American economic historian, born in 1946 in the Bronx, New
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Esther Duflo: Reshaping the Fight Against Global Poverty
Esther Duflo’s name is well-known in the field of development economics. Her groundbreaking research and innovative approach to combating global poverty are the reason for her fame. Born in Paris, France, in 1972, Duflo’s intellectual journey was shaped by her
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Mitsuko Tottori: Flying High at Japan Airlines
Mitsuko Tottori, a name synonymous with resilience, dedication, and a groundbreaking ascent in the aviation industry, has become the first female CEO of Japan Airlines (JAL). Her appointment in April 2024 marks a pivotal moment for JAL and Japanese business
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Steve Fechheimer: Brewing Up a Storm to Combat Climate Change
New Belgium’s craft beers were inspired by a bike ride, first brewed in a basement, and showcased at the Colorado Brewer’s Festival — where they were so popular, they sold out. That was 30 years ago, and there have been
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Patrik Lundström: Break on Through to the Green Side of Clothing Production…
Every entrepreneur wants to build a business on a breakthrough process; not many have done so. On the back of a breakthrough process, perhaps; but true pioneers are thin on the ground. We have one for you here, though, all
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