Banco Azteca: Champion of Financial Literacy & Inclusion Mexico 2025
Banco Azteca continues to stand as a pillar of financial inclusion in Mexico, serving more than 23 million clients through a network of over 2,000 branches and expanding portfolio of digital services. Founded on the conviction that every Mexican family deserves access to simple, reliable financial tools, Banco Azteca operates with a sense of duty that transcends commercial interests. It has earned national trust by consistently providing service in the most challenging conditions.
In parallel to its operational reach, Banco Azteca maintains a robust commitment to financial literacy. Through its flagship programme Aprende y Crece, the bank delivered specialised digital courses, in-person workshops, educational webinars and multimedia campaigns across Mexico, reaching over 1.68 million beneficiaries in 2024 alone. The initiative generated more than 152 million direct impacts through digital platforms, branch activations, and partnerships with universities, public institutions and consulates. Content focused on essential topics such as savings, credit, fraud prevention, and digital financial habits, with a particular emphasis on women, youth and senior citizens.
During the COVID-19 pandemic, Banco Azteca remained open daily while others closed, supporting its customer base of informal workers and self-employed earners. Loan activity not only continued but expanded by over 40 percent, with more than 96 percent of clients maintaining payments without government support.
In the wake of Hurricane Otis in 2023, Banco Azteca reopened six Acapulco branches within nine days, becoming the first financial institution to restore access in the devastated city. The bank also ensured community-wide access to its ATM network, waiving fees and maintaining operations amid power outages through generator support. This response reflected more than operational strength; it underscored Banco Azteca’s social purpose and commitment to communities in moments of greatest need.
This culture of resilience is not reactive but foundational, embedded in the bank’s practices and long-term strategy. By delivering consistent, community-based financial services, Banco Azteca facilitates mobility, stability, and recovery across urban and rural areas alike. It stands apart through permanence and purpose, positioning itself as a true instrument of social and economic resilience. CFI.co Judging Panel congratulates Banco Azteca on winning the 2025 award for Champion of Financial Literacy and Inclusion (Mexico).