eDreams ODIGEO: Best Online Travel Partner 2015


Once upon a time, booking your next holiday adventure, business trip, or family visit involved many calls – in person or by phone – to airlines, travel agents, and other intermediaries. Coordinating flights and itineraries in order to obtain the best price used to be considered a dark art. All that changed as the Internet came of age and revolutionised the travel industry.

Aptly-named eDreams ODIGEO has been instrumental in ushering in this new era with an online platform that allows travellers to effortlessly book trips and obtain the best prices. The group of companies has also been at the forefront of marketing new tourist destinations.

eDreams ODIGEO has aggressively and successfully pursued a corporate strategy that is squarely aimed at making the company the preferred online travel agent in all the world’s major markets. The company is currently present in 44 markets spread over five continents. eDreams ODIGEO serves more than 16 million customers from fifteen offices. The company employs over 1,700 employees and last year moved in excess of $4.4bn in bookings.

With over 325 million unique page views per months, eDreams ODIGEO is Europe’s largest flight retailer and one of Europe’s most profitable ecommerce brands. eDreams ODIGEO is made up of five well-established online travel brands including eDreams, Opodo, Go Voyages, Travellink, and Liligo, and the group has expanded its palette of services to include travel insurance, hotel, cruise, and car rental bookings, thus becoming a premier provider of nearly all travel-related products.

Maintaining a customer-centric approach that places the best interest of travellers centre stage has enabled eDreams ODIGEO to expand its reach rapidly, taking new markets by storm. The company is well-known for its technological prowess, regularly introducing innovative add-ons to its already formidable trading platform.

The CFI.co judges noted that eDreams ODIGEO pays particular attention to the ergonomic dimension of the customer experience with its websites and apps offering unparalleled ease of use. The judging panel recognises that eDreams ODIGEO has introduced a number of “firsts” to the market such as apps that memorise customers’ preferences and search details. As a one-stop-shop for travellers worldwide, the eDreams ODIGEO group has reinvented an entire industry.

The CFI.co judging panel is pleased to offer eDreams ODIGEO the 2015 Best Online Travel Partner Global Award.

Dana Dunne, CEO of eDreams ODIGEO comments: “This award is a great recognition of our team that has been single-minded in delivering outstanding customer service.  Our customer experience has been improved across the board with a particular focus on mobile, as well as desktop.  We help customers get the best prices and fly at the most convenient times with our unique technology and booking platforms.”

“The investments we have been making are paying off and increasingly customers are turning to our websites to book their travel plans, including car hire and hotels.  In fact, we continue to increase our market share and we are today one of the world’s largest online travel retailers.”