KBC is a banking and insurance group with 41,000 employees and 12 million clients across Belgium, the Czech Republic, Slovakia, Hungary and Bulgaria. KBC Asset Management NV (KBC AM) acts as the group’s investment arm, working with retail and institutional clients, developing products for intra-group distribution and providing investment fund sales and advisory support. KBC AM lives by the motto of “Everyone invested all the time” – starting with the 293 employees at the Brussels-based office. The company prioritises the health, wellbeing and work-life balance of its employees as the surest path to business success. A talented team works together to ensure proper asset allocation in managed funds and portfolios. KBC AM is striving to realise a dream of maximum investor participation, allowing people from all walks of life to benefit from capital markets. It has removed roadblocks to retail investing by lowering threshold requirements and focusing on digitalisation. The virtual assistant of KBC, named KATE, helps clients navigate investment options on digital channels, where over half of KBC investment plans is now sold. KBC expects artificial intelligence to play an increasingly important role in the future and was the first Belgian asset manager to launch a fund which investment strategy is driven by artificial intelligence software. KBC AM achieved significant growth in 2021, delivering strong performance on multiple fronts. Long term performance, with a mindset of fighting for every basis point, is core ambition of KBC AM’s investment teams. As of the end of 2021, KBC AM reports €236bn in AUM. The CFl.co judging panel announces KBC Asset Management NV as the 2022 Best Asset Management Team (Belgium) award winner.
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