S4 Capital takes brand messaging to market – faster, better, cheaper – with a disruptive “Holy Trinity” operation model. The company, which was founded by Sir Martin Sorrell and went public in September 2018, has 57 talent hubs in 33 countries and a $2.5B market cap. S4 Capital works with some of the biggest names in business – from Google and Amazon to PayPal and T-Mobile – marketing itself as a digital investment manager that can master the current digital marketing landscape and track the headwinds of future trends. S4 Capital aims to disrupt century-old marketing practices with a completely digital approach that capitalises on the 24/7 rhythm of the modern world. The media market in 2021 totalled about $750bn, 60 percent of which came from digital revenues – and forecasts predict a 20 percent increase in the market and over 10 percent increase in digital’s share by 2025. S4 Capital expects the advertising and marketing markets to grow faster than a country’s GDP, fuelled almost totally by data-driven digital advertising models. In S4 Capital’s “Holy Trinity” business model, data informs the creation, production and distribution of content in an ever-evolving digital media loop. It’s agile in an always-on world, which has proven critical even in turbulent times, and monitors the market’s ebb and flow by following a key selection of digital platforms, software and hardware companies. S4 Capital offers its services under one unified operational brand: Media.Monks. The CFl.co judging panel announces S4 Capital as the 2022 global award winner for Best Digital Marketing Solutions.
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