Credit Suisse: Best Wealth Management Services Europe 2021


In uncertain times it’s a natural instinct to want to protect your wealth – for the benefit of your family. Credit Suisse has put this concern at the heart of their wealth management services, especially during the global pandemic. Indeed, the company believes the family is a social microcosm which could provide a global blueprint to long-term success. The personal touch has always been a cornerstone of the company’s wealth management services. The 165 year old Swiss bank, which is active in financial centres across the globe, prides itself on the way it deals with individuals, large and small, looking for tailored solutions. The Bank employs more than 3,500 relationship managers whose job is to maintain a client-centric approach, giving wealth management help and advice. Prospective clients are given the opportunity to customise their investment decisions, or leave the judgement to a highly experienced team. The bank promises continuous monitoring of an individual’s portfolio, while avoiding risk. Despite global uncertainties, Credit Suisse delivered a strong underlying performance in its wealth management-related businesses in 2020. In its full year report, the company pledged to remain fully focussed on delivering quality wealth management products and services – and supporting clients through the pandemic and the resulting economic challenges. Thomas Gottstein, chief executive, says the company is determined to further accelerate growth in wealth management in 2021. For these reasons, in 2021 – and for the second year running – the judges are pleased to award Credit Suisse: Best Wealth Management Services Europe.