Categories: EuropeFRONTIndustries

Cloetta: Best Confectionery Brand Strategy Nordics 2020

Cloetta crafts sweet treats to brighten a peckish consumer’s day with moments of true joy. The Nordic confectioner was established over 100 years ago by three brothers with a passion for making chocolate. Cloetta takes pride in the long tradition of its brands, which are some of the strongest performers in core markets which include the Nordics, the Netherlands, Germany and the UK. In total, Cloetta is present in more than 50 markets worldwide. Listed on Nasdaq Stockholm, it has eight production facilities in five countries, and has forged a close bond with Nordic consumers. An experienced senior management team leads the company, but the customer is the ultimate boss. The company creates new concoctions to continually delight consumer palates, building on a portfolio of heritage brands that have been market favourites for decades. Cloetta fuels its plans for organic growth through strategic investment in marketing and manufacturing technology. The acquisition of a “pick’n’mix” business has allowed Cloetta to increase factory volumes and support important consumer trends such as less plastic, e-commerce and individualism. Cloetta sets long-term goals that require a proactive, forward-thinking attitude. Some targets include an EBIT margin, adjusted for items affecting comparability, of at least 14 per cent; a sales increase at least in-line with market growth; a dividend pay-out ratio of 40 to 60 percent of yearly profits; and numerous sustainability commitments. The CFI.co judging panel is pleased to present Cloetta with the 2020 award for Best Confectionery Brand Strategy (Nordics).

marten

Recent Posts

SegurCaixa Adeslas: Best Insurer Spain 2024

SegurCaixa Adeslas, a pre-eminent Spanish health insurance company, has demonstrated a formidable and truly impressive…

2 weeks ago

Banco BPI: Excellence in Sustainable Banking Initiative Portugal 2024

Banco BPI's dedication to sustainability is a beacon of proactive environmental and social responsibility. Beyond…

3 weeks ago

BSE Ltd: Champions of Capital Market Innovation and Efficiency Asia 2024

BSE Ltd, formerly known as the Bombay Stock Exchange, is a crucial player in India’s…

4 weeks ago

TMT Investments Plc: Visionary Leaders in Global Tech Venture Capital Europe 2024

TMT Investments Plc, publicly quoted on the AIM market of the London Stock Exchange since…

4 weeks ago

BNP Paribas Fortis: Outstanding Contribution to SME Financing Benelux 2024

BNP Paribas Fortis is a key player in the Belgian banking sector with a rich…

4 weeks ago

BAWAG Group AG: Best Banking Group Governance DACH 2024

BAWAG Group has reported 2023 net profit of 683 million euros, a ROTCE of 25…

4 weeks ago